We are moving toward "a future where anyone in the world can learn freely, anytime, anywhere!
learningBOX Corporation is pleased to announce the birth of its corporate character "Hakousa".
About "Hachiko
The character was created so that more people will become familiar with the e-learning system "learningBOX" and become familiar with it.
With the goal of creating a "future where anyone in the world can freely learn anytime, anywhere," we will continue to expand our activities and play a role in conveying the appeal of learningBOX.
The personalities of the "hakousa" will be revealed in the future.
Background of the birth of "HAKUHOSA
LearningBOX, an EdTech startup, decided to create a corporate character because it wanted to "create a visual image," "deepen its emotional connection with consumers and users," "strengthen its brand story," and "work well with social media. The reasons for the decision to create a corporate character include.
We believe that the presence of characters increases familiarity with the merchandise, deepens emotional ties with consumers and users, and makes it possible to convey a variety of information in an easy-to-understand manner through characters.
The idea for the character was solicited from employees, and from among the ideas gathered, the employees voted on "Hakousa".
⇒For more detailed story, please see our NOTE article
"Four Reasons Why a Local IT Company Created a Character and All the Measures for In-House Involvement."